25 Comments
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Karista Bennett's avatar

Love the branding! And your dog is adorable! And the cake looks amazing, quite perfect actually. As a 20 year plus culinary professional, and just now learning AI, I'm so glad to know you're not learning to cook with AI alone. :) There really is no substitute for real life experience in the kitchen. Congrats and best wishes!!

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Mark Thomas's avatar

Thank you for such a lovely comment, Karista 🥹 Hiro is pretty awesome, isn’t it! And I’m happy to say that the cake didn’t last very long, either 😄

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Shell Plant's avatar

Also, just to add, I am so glad you are no longer baking with AI.

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Mark Thomas's avatar

Haha thank you - I didn’t really use it much at all after the first month or so, as I realised how great the food community was. Being a total noob, I thought I would annoy people with asking stupid questions all the time. I couldn’t have been more wrong! (as is always the case, isn’t it)

Being able to punch in things like 'how much does 100ml of alpo milk weigh in grams' - is super useful if you need things to be exact. But that's all really.

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Shell Plant's avatar

Oh, there is nothing I enjoy more than talking about food or baking, and love any questions! (Ask a fair few myself!)

Yes I agree, the conversion stuff is useful. Particularly cooking or baking from Substack as it's such an international community.

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Shell Plant's avatar

Teehee Mark, I love that I am your branding officer! Your new branding is perfect, suits you and your work to a T.

And that lemon olive oil cake looks just blooming yum!

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Mark Thomas's avatar

Haha! Honestly you hit the nail on the head with what I was thinking at the time and it stuck with me. And when things stick in my head, I take that as a sign it means something 😊 So thank you!

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Shell Plant's avatar

My pleasure 😊

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Maaike Siegel's avatar

I love the font on your new logo! And am very happy to read that there isn't much AI involved :)

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Harrison's avatar

This cake looks strikingly similar to the one I bake for my birthday every year! Yum.

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Betty Williams's avatar

Yes to it all!

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Mark Thomas's avatar

huzzah!! thank you Betty 😊

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Lyns McCracken's avatar

Oh man.. I’m embarrassed to say I’m a network engineer and the “bytes” went right over my head until today lol as did the AI 🤦🏻‍♀️

Congratulations on your new branding! You’ve clearly put a lot of thought and effort into it. I so admire what you do here and talk about it all the time. 😍

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Mark Thomas's avatar

Hahaha Lyns! Nooo don’t be embarrassed, it just means that my aim at keeping it low key worked 😄 In a different universe I’d go all ‘pixel-gaming’, but I love the moody, rustic vibe too much in this one.

And ‘oh you’ 🥹 Thank you - honestly it means the world. I’ve got big plans, it’s just finding the time to squeeze everything in! Just need to get rid of my day job 😆

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Lyns McCracken's avatar

lol SAME! 😄

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Lisa McLean's avatar

So fabulous to read about your tweaks and pivots in your offerings Mark.

Cake looks great, and good information on the shortening of butter versus olive oil.

The colours of the rebrand are perfect, having my doubts about the missing vowels, but I’m no branding guru.

It just needs to feel right with you Mark, and maybe one person who knows about branding. (Not me).

Love the paws.

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Mark Thomas's avatar

TY TY TY 🥰

Haha dont worry, they’ve not been dropped completely, just so it shows a bit of personality in the little square logos you see around where it’s too small to have the full text in.

Andrew (VB) is a font of knowledge, so I’m lucky to call him a friend and be absorbing his nuggets of wisdom!

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lisa's avatar

The updated branding looks great! Love the colors and font.

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Mark Thomas's avatar

Thank you, Lisa! 😊 I’m glad you think so!

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Mark Diacono's avatar

Marvellous new look! I do like an olive oil cake and yours looks amazing

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Mark Thomas's avatar

Most appreciated, Mark! And I shall whip one up for you next week 🙂

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Sheryl O'Connell's avatar

Looking good Mark, you are all grown up. I like the omission of the vowels it is a bit edgy and has a cool vibe that matches the brand and beautiful photography (and bakes). I will score it 10/10👍🏻

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Mark Thomas's avatar

That has made me feel VERY chuffed!! Thank you Sheryl 😊 I’m super glad you think so!

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Mark Thomas's avatar

Thank you Maaike 😊 I'm not completely 'against' AI - but I quickly realised that there just really isn't the need for it in the kitchen, bar the... mathematical(?) side of things!

Being able to punch in things like 'how much does 100ml of alpo milk weigh in grams' - is super useful. But that's all really.

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Hazel Pinto Rodrigues's avatar

I am very new to Taisty Bites but I really appreciate your reconsidered and rebranded. Thoughtful and liberating at the same time. That cake looks delicious 😋😋

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